Strategic Review, Aberdeen Harbour, Scotland
Aberdeen Harbour needed to gather a realistic long term perspective on the market and future demand for services. It commissioned Fisher Associates to undertake a Strategic Review, considering the potential market changes over the next 10 to 20 years. This included a market assessment for oil & gas offshore, renewables offshore, RoRo, container, bulk liquid, cruise, and marine leisure markets. (2011)
Our methodology included the following tasks:
- Literature review
- Customer and potential customer reviews
- Key opportunities assessment
- Shipping / vessels assessment and trends
Categories
Business Needs, Communities, Cruise, Developed Economies, Feasibility Study, Ferries, Marine Energy, Market Assessment, Marketing Plan, Oil & Gas, Port Masterplan & Development Plan, Private Sector, Regions, Renewables, Scotland, Sectors, Shipping, Skills, Strategy, UK
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